Top 5 US Convenience Stores Apps Q4 2020 Performance Review

In the fourth quarter of 2020, the convenience store sector saw varied user engagement across its top applications. Sensor Tower provides a closer look into the performance of these apps during this period.

Dollar General saw its downloads fluctuate, starting at around 105K in late September, dipping to approximately 64K in late December, and peaking at 118K in mid-November. The weekly active users showed a similar trend with an initial count of roughly 1.3M, a dip to around 1.2M in late December, and a peak of approximately 1.4M in the same month.

For 7-Eleven: Rewards & Shopping, downloads started at about 63K and ended the quarter with around 60K, with a peak at nearly 67K in early November. Weekly active users for the app started at around 1.7M, with slight fluctuations, ending the quarter with about 1.6M active users.

Wawa experienced a steady increase in downloads from 40K in late September to over 66K by the end of December. The app's weekly active users also saw growth, beginning at around 266K and rising to approximately 321K during the same period.

Family Dollar had an initial download count near 37K, which increased to 66K by the end of November before dropping to about 45K by the year's end. The weekly active users for Family Dollar showed a slight upward trend from roughly 99K to 121K in late November, then dipping to about 104K by the close of the quarter.

Lastly, 7NOW: Food & Alcohol Delivery started the quarter with around 73K downloads, saw a decrease to about 27K in early November, and ended the period with approximately 36K. The app's active users mirrored this trajectory, starting at 152K, dipping to around 91K in mid-October, and closing the quarter with just over 102K active users.

For more detailed insights and analysis, Sensor Tower's platform offers an in-depth look at the app market trends and performance metrics.